At-Home Product Sampling.

A digital sampling solution that gets your brand directly into the homes of your target consumer.

Many consumers rely on home deliveries for their grocery needs, which might lead one to think that the end is nigh for product trial marketing. The reality is quite the contrary. You can use at-home product sampling to introduce consumers to new products, provided you know how to do it. Sense introduces Total Trial; your digital sampling solution, and the answer to finding exactly the right consumers for your products, even while they’re in the comfort of their homes. 

Sound like an item you’d like to add to your basket? Let’s tell you more.

From The Experts In Product Trial Marketing

We facilitate the process that lets your products do the talking. After years of helping brands gain momentum through sampling, we understand all the intricacies of the product trial landscape. Different products achieve different results, but they all gain momentum with a carefully conceptualised product sampling strategy. Whether it be through immediate purchases or long-term brand love, uptake is inevitable.

With digital sampling, your chances for success are finetuned. Expect nothing less than:

  • An unrivalled solution based on effective trial marketing best practices
  • Micro-targeting – 100% responsive target audience match
  • Efficient messaging that makes a creative impact
  • Purchase driving beyond your product trial
  • Effective measurement of your success with EMr, our dedicated trial and experiential measurement tool

So, how does it work?

sense shopper marketing
  1. We profile your audience and develop targeted social media content that reaches straight into the hearts of your ideal consumer. 
  2. Enticed and engaged, they make a sample request via social ad creation and management, with all comms coming from your brand.
  3. Fulfilment and delivery happen straight away without a moment to lose. This is done via real-time API processing coupled with efficient fulfilment solutions.
  4. Each consumer gets a full delivery of goodies via follow-up email comms, reminders, links, basket widgets, and coupons – all geared towards driving purchase.
  5. Lastly, we measure and gather insights so that we know how to make the brand experience even better. Brand affinity, purchase behaviour, comparisons with control group – the whole package!

Meet Your Brand Objectives With At-Home Product Sampling

Let your products make the impact that you envisioned. Put them right into the hands of your consumers, in their homes. Measure their experience and learn more about your consumers from each iteration. Use those insights to do better and more with each product release.

Ready to make your purchase?

Speak to us about Total Trial and how it can help your brand leverage digital product trial marketing to your advantage.

London

5th Floor Century House
100 Oxford Street
London
W1D 1LN

New York

243 E 14th St,
#2, New York,
NY, 10003

Discover our latest guides to help brighten your brand experience strategy or amplify your shopper marketing moves. Get them here at The Futures Lab.

London

5th Floor Century House
100 Oxford Street
London
W1D 1LN

New York

243 E 14th
#2 C/O SQ
New York
NY 10003

Downloads

Discover our latest guides to help brighten your brand experience strategy here at The Future Lab

Connect with us

Experiential

Whether it be Festivals, Trade Shows, PR Stunts, Installations or Pop Ups to name a few, we believe brand experiences are one of the most powerful forms of marketing to impact consumer perception and attitude towards a brand. They can create real behaviour change when born out of a deep consumer insight allied to a compelling idea. And it’s these fundamentals we look to get right whatever the live, virtual or hybrid task in hand.

Sampling.

Sampling is all too often perceived as an unsophisticated, somewhat ‘blunt’ marketing tool. Over the last 16 years Sense has pioneered a set of strategic principles which underpin our unique approach to sampling and which are highly measurable from both an ROI and consumer behaviour change perspective. We will happily guide brands through the myriad of sampling channels and products available so whether it’s mass face to face sampling, in offices, digitally, at home or just a strategic framework that you are after, we can provide a blend of tactics to fulfil both brand and sales objectives.

Retail.

With many clients now focused on activating in channels more closely associated with a sale, our heavyweight retail experience closes the loop on a typical shopper journey by encompassing the moment of truth in store. Be it prize promotions, shopper toolkits, key visual creation, path-to-purchase communications, category strategy, B2B campaigns or Amazon optimisation, our goal is to create forward-thinking retail experiences that deliver demonstrable brand value. We aim to make ‘retail fail’ a thing of the past for ambitious brands looking to thrive is an ever-competitive landscape and believe our streamlined team is perfectly placed to do this.

Foresight.

Knowing what will keep a brand bright, exciting, and vital means we need to keep one step ahead of the curve. Our thought leadership hub, The Futures Lab, helps us to understand the marketing trends of tomorrow. It’s also the origin of strategies and methodologies which have created over 65 award-winning campaigns. 

Rigour.

Creativity is nothing without results. And we know that commissioning bold concepts, capable of changing minds, requires reassurance that it’s the right thing to do. 

Data, insights, and research precedes every campaign we do, and our proprietary measurement tool, EMR, gives us a decade of campaign performance metrics. Which is why we’re proud to have been recognised as industry-leading by brands like The Economist, Coca-Cola, and Molson Coors. 

Trust.

We believe brand experience is inherently more varied than other forms of marketing. No formula, no template, no cookie-cutter approach – and often no precedent. 

That’s why, Sense places trust at the heart of its business – grounded in teamwork between our people and yours. Our processes are efficient, our senior team stay involved and our partnership mentality had helped us sustain powerful client relationships, some lasting over 10 years.